Bio Brightener Priming Serum
by Well People
> Description
What it is: A weightless priming skin brightening serum that grips makeup for long-lasting wear while imparting skin with a healthy glow. Why we love it: Use as a face primer for long-lasting makeup or alone to give skin a dewy glow Nourishes, brightens, and soothes skin Weightless formula creates a smooth application Enriched with plant-based ingredients like Aloe Vera, Broccoli Seed Oil, and Jojoba Oil Create a smooth canvas for long-lasting makeup with this skin brightening serum. The ultimate skincare and makeup hybrid, the weightless formula conditions and preps your face for a silky application while restoring skin’s healthy radiance. Skin-boosting botanicals like Aloe Vera, Broccoli Seed Oil, and Jojoba Oil work to hydrate, soothe, and even out skin tone, promoting a youthful, glowing complexion. Read more about Makeup-Skincare Hybrid Products Plant-powered ingredients: Aloe Vera: Hydrates, soothes, and calm the delicate skin around the eye Broccoli Seed Oil: A natural substitute for dimethicone that brightens and smoothes skin Jojoba Oil: Makes skin look and feel hydrated Awards: Cosmopolitan Best Primer - 2023 Clean Beauty Awards Well People products are pregnancy friendly. We formulate without: Phthalates, Parabens, Oxybenzone, Triclosan, Phenols, Retinoids and Hydroquinone We recommend always checking with a doctor before using any products while pregnant or breastfeeding. Choose well, play clean. This makeup product is dermatologist-developed, vegan, and cruelty-free. Well People is both PETA Cruelty Free and Leaping Bunny certified. All Well People products are free from parabens, avobenzone, oxybenzone, GMOs, phthalates, sulfates, synthetic fragrance, dimethicone, petrolatum, PEG, propylene glycol, mineral oil, talc, nanoparticles, as well as thousands of other potentially toxic ingredients.
> Specifications
[Ingredients & Nutrition]
| Key Ingredients | Aloe Vera |
| Key Ingredients | Broccoli Seed Oil |
| Key Ingredients | Jojoba Oil |
| Key Ingredients | Aloe Juice |
| Key Ingredients | Silicone Alternative |
| Key Ingredients | Quinoa-derived Peptides |
[Performance]
| Benefits | grips makeup for long-lasting wear |
| Benefits | Nourishes, brightens, and soothes skin |
| Benefits | hydrate, soothe, and even out skin tone |
| Texture | Weightless formula |
| Finish | dewy glow |
| Finish | healthy radiance |
[Certifications & Standards]
| Certification | Cosmopolitan Best Primer - 2023 Clean Beauty Awards |
| Certification | PETA Cruelty Free |
| Certification | Leaping Bunny certified |
| Certification | dermatologist-developed |
| Free From | Phthalates, Parabens, Oxybenzone, Triclosan, Phenols, Retinoids and Hydroquinone |
| Free From | avobenzone, GMOs, sulfates, synthetic fragrance, dimethicone, petrolatum, PEG, propylene glycol |
| Free From | mineral oil, talc, nanoparticles |
| Vegan | vegan |
| Cruelty-Free | cruelty-free |
[Usage Instructions]
| Application Method | Use as a face primer for long-lasting makeup or alone |
[Features & Construction]
| Product Form | weightless priming skin brightening serum |
| Key Technology | Makeup-Skincare Hybrid |
> Pricing
Price: $26.00
Segment: mid-range
Availability: In Stock
> Frequently Asked Questions
- Q: What is Bio Brightener Priming Serum and what does it do?
- A: Bio Brightener is a weightless makeup primer and skincare serum hybrid from Well People that grips makeup for long-lasting wear while imparting skin with a healthy glow. The formula nourishes, brightens, and soothes skin, creating a smooth canvas for makeup application or dewy finish alone.
- Q: What are the key ingredients in Well People Bio Brightener Serum?
- A: The serum contains plant-based ingredients including Aloe Vera, Broccoli Seed Oil, Jojoba Oil, Aloe Juice, Silicone Alternative, and Quinoa-derived Peptides. Broccoli Seed Oil serves as a natural substitute for dimethicone to brighten and smooth skin.
- Q: Is Bio Brightener Priming Serum safe to use while pregnant?
- A: Yes, Well People products are pregnancy-friendly and formulated without retinoids, hydroquinone, phthalates, or parabens. However, the brand recommends always checking with a doctor before using any skincare products while pregnant or breastfeeding.
- Q: What certifications does Bio Brightener Priming Serum have?
- A: The serum is dermatologist-developed and award-winning, earning Cosmopolitan Best Primer recognition at the 2023 Clean Beauty Awards. It holds both PETA Cruelty Free and Leaping Bunny certifications, confirming its cruelty-free status.
- Q: What harmful chemicals are excluded from this formula?
- A: Well People excludes 18+ harmful ingredients including phthalates, parabens, oxybenzone, sulfates, dimethicone, petrolatum, PEG, propylene glycol, mineral oil, talc, synthetic fragrance, GMOs, and nanoparticles from all formulations.
- Q: Is Bio Brightener Priming Serum vegan and cruelty-free?
- A: Yes, Bio Brightener is certified vegan and cruelty-free. Well People holds both PETA Cruelty Free and Leaping Bunny certifications, ensuring the product contains no animal-derived ingredients and was not tested on animals.
- Q: How should you apply Bio Brightener Priming Serum?
- A: Apply the serum as a face primer before makeup for long-lasting wear and smooth application. Alternatively, use it alone on clean skin to give your complexion a dewy glow and healthy radiance without makeup.
- Q: What is the price and availability of Bio Brightener Priming Serum?
- A: Bio Brightener Priming Serum costs $26 USD, positioning it as a mid-range skincare product. It is currently in stock and available for purchase from Well People.